EXPOSED! The Expectations Of A Whats In It For Me Person!
Our crack team of Marketing Fishermen constantly trawls the vast internet seas looking for that special Whats In It For Me Person.
While doing so we have learned a thing or two. Correct bait is important.
To be sure, our total energies are targeted to hooking not so much every nibble but certainly the targeted nibble.
The truth of the matter is, wherever we think youll congregate on the internet, we at the very least want to be in the vicinity, chumming up the waters with samples of our products and services.
We have come to learn that when we stand on the internet corner, beating our chests and hollering, most times it amounts to nothing. That type of thing tends to send potential customers to the other side of the street where our competitors live.
We have painfully come to see that although we may have hired the best Internet Technology people in the west, our customers usual response is, yea, and what? Isnt that expected?
And theyre correct!
Our crack teams have come to realize that our customers simply want to know, whats in it for me? Hard to believe? Well, its certainly true for us. Thats the primary thing our customers want to know. Cut to the chase, dont give me drama, and just tell me, whats in it for me?
And somewhere along the way, sooner rather than later, wed better tell them, and we do.
We find that above all else, we must be truthful. Too much information, too many features that bamboozle, and trying too hard to impress has oftentimes left us with empty nets.
So who are these whats in it for me people? What do they look like? What is it that they want? What do they expect from us?
We find that these people have come to expect certain standards to be met when they conduct business.
For instance, dont brag that you have the best computer technician in the country on staff. Big deal! They dont need a computer technician. What are you telling them that for?
Some of the expectations that a whats in it for me person expects to find at your business are:
1. A flexible business they can communicate with 24/7.
2. Visionaries who think outside of the box and bring to the table creative options that saves time and money. Its about doing more with less.
3. Customer satisfaction is at the top of the agenda. Never make promises you cant keep.
4. Be organized. Dont spread yourself too thin. Get things done. They love a can do attitude and people who deliver.
5. Seek the valuable opinion of your customer. You dont have all the answers. You would be pleasantly surprised with their answers. Go ahead, ask away.
6. They expect for you to answer the question, whats in it for me?
These six points are in no way exhaustive. Not by a long shot. However, they do give you some indication of the things you need to have in place when customers arrive at your doorstep.
Give customers your best shot. Treat them how you expect to be treated. These things are not hard to figure out. After all, the whats in it for me person has feelings too. Just ask them. Theyre not far away. If you want to see the one that you know best, their standing near the mirror go over and check them out.
Wycliffe WilliamsFaye Blog787
Frank Blog27482
While doing so we have learned a thing or two. Correct bait is important.
To be sure, our total energies are targeted to hooking not so much every nibble but certainly the targeted nibble.
The truth of the matter is, wherever we think youll congregate on the internet, we at the very least want to be in the vicinity, chumming up the waters with samples of our products and services.
We have come to learn that when we stand on the internet corner, beating our chests and hollering, most times it amounts to nothing. That type of thing tends to send potential customers to the other side of the street where our competitors live.
We have painfully come to see that although we may have hired the best Internet Technology people in the west, our customers usual response is, yea, and what? Isnt that expected?
And theyre correct!
Our crack teams have come to realize that our customers simply want to know, whats in it for me? Hard to believe? Well, its certainly true for us. Thats the primary thing our customers want to know. Cut to the chase, dont give me drama, and just tell me, whats in it for me?
And somewhere along the way, sooner rather than later, wed better tell them, and we do.
We find that above all else, we must be truthful. Too much information, too many features that bamboozle, and trying too hard to impress has oftentimes left us with empty nets.
So who are these whats in it for me people? What do they look like? What is it that they want? What do they expect from us?
We find that these people have come to expect certain standards to be met when they conduct business.
For instance, dont brag that you have the best computer technician in the country on staff. Big deal! They dont need a computer technician. What are you telling them that for?
Some of the expectations that a whats in it for me person expects to find at your business are:
1. A flexible business they can communicate with 24/7.
2. Visionaries who think outside of the box and bring to the table creative options that saves time and money. Its about doing more with less.
3. Customer satisfaction is at the top of the agenda. Never make promises you cant keep.
4. Be organized. Dont spread yourself too thin. Get things done. They love a can do attitude and people who deliver.
5. Seek the valuable opinion of your customer. You dont have all the answers. You would be pleasantly surprised with their answers. Go ahead, ask away.
6. They expect for you to answer the question, whats in it for me?
These six points are in no way exhaustive. Not by a long shot. However, they do give you some indication of the things you need to have in place when customers arrive at your doorstep.
Give customers your best shot. Treat them how you expect to be treated. These things are not hard to figure out. After all, the whats in it for me person has feelings too. Just ask them. Theyre not far away. If you want to see the one that you know best, their standing near the mirror go over and check them out.
Wycliffe WilliamsFaye Blog787
Frank Blog27482
posted by policeman29607 at 2:49 AM
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